Design: Creation, Strategy and Regulation

On Thursday 20 February, at 10:00 am at the Pons Foundation (C/ Serrano 138 - Madrid), the conference Design: Creation, Strategy and Regulation was held.

Organised by UDIT, University of Design, Innovation and Technology and the consultancy specialising in Industrial and Intellectual Property PONS IP, in collaboration with the Spanish Patent and Trademark Office (SPTO), this round table revolved around these three pillars, which are fundamental to consolidate and differentiate the presence of a design in the market.

The round table, which was moderated by Luis Ignacio Vicente del Olmo, Strategic Advisor of PONS IP, was attended by María Fernanda Piñero, Intellectual Property Manager of Mahou - San Miguel; María José de Concepción, director of the Patents and Technological Information Department of the SPTO; David de Pablos, industrial designer and professor at UDIT; Javier Sanz, president of DiMAD and director of the Product Design and User Experience Area of UDIT and Santiago Ros, director of the Legal Department of Mustang.