Students from the Multimedia and Graphic Design Degree and the Master's Degree in Graphic Design travel to Antwerp on the occasion of the International Project Week of AP Hogeschool.

Within the framework of the ninth edition of the International Project Week developed by the AP University of Applied Sciences and Arts Antwerp, students from the last year of the Degree in Multimedia and Graphic Design (Carmen Marqués, Rosa Santos, Alonso Santamaría and Daniel Alcolea) and the Master in Graphic Design (Mariana Sánchez) of UDIT, University of Design, Innovation and Technology, have had the opportunity to travel to the city of Antwerp (Belgium) to participate in different workshops and events related to the activity.

Coordinated by teachers from countries such as the Netherlands, Belgium, Finland, Portugal, Croatia and Spain, a multitude of workshops were held during the meeting, as part of the European Erasmus programme for student and teacher mobility.

In these activities, students have had the opportunity to work in multidisciplinary teams with international students, facing challenges such as, for example, the design of a brand that combines medieval typography with contemporary typography or the design of a time capsule.

Multidisciplinary work and workshops focused on Graphic Design

Juan Carlos Gauli, Director of the Audiovisual and Graphic Creation Area at UDIT, and David Pérez Medina, Director of the Master's Degree in Graphic Design at UDIT, were the lecturers in charge of representing the University of Design, Innovation and Technology.

For their part, they proposed the development of the workshop: "Designing a Dazibao 2.0", with the intention of creating a workshop that combined the creation of a Dazibao (a popular means of communication and propaganda during the Chinese Cultural Revolution that consisted of the use of large combined posters, with their own language and very influential in the cultural and countercultural movements of the time) with new technologies and disciplines such as branding and publishing.

In this workshop, the students had to reflect the generational concerns of the students, giving rise to projects that highlighted privacy control (privacy control / off the grid), the difficulty of access to housing for young people (housing youth crisis / bricking news), sexual harassment or problems related to the world of fashion (fast fashion).