David Corominas

Communication, branding and advertising professional with more than 20 years of experience in multinational advertising agencies and brand consultancies. Dedication focused on the design and execution of communication strategies, brand positioning and innovation. She has worked for major brands in different sectors: Coca-Cola, Orange, Viajes Barceló/B. Travel and Heineken, among others. Today he works as a freelance consultant and has always been a teacher in addition to his work as a communication strategist. With a PhD from the University of Leeds, he has been teaching for years in different universities and specialised professional schools: communication strategies, consumer approach, consumer society, reading and interpretation of advertising images, or advertising as an artefact that promotes the market.