UDIT teams up with JYSK for new outdoor furniture collection
UDIT, University of Design, Innovation and Technology, and the furniture firm JYSK have collaborated in the presentation of the latest collection of outdoor furniture from the Scandinavian firm. Under the name of 'Honest', this spring-summer line invites you to disconnect and enjoy the sunny and warm days.
The collaboration, which has given the students of the Degree in Interior Design the opportunity to devise the different environments of the presentation, stems from the values shared by both entities, such as the search for excellence and the commitment to and promotion of talent.
In this sense, the architects of the best of the projects presented to the Danish chain were in charge of designing all the outdoor spaces of the event, inspired by the essence of the collection.
This is the 'Honest' collection
JYSK's 'Honest' collection is inspired by two fascinating universes: 'Honest Nomade' and 'Honest Drylands'. Both lines celebrate the authenticity of the nomadic lifestyle and the rich history of artisanal trade, offering products that fuse influences from around the world. Through a palette of neutral tones and natural materials such as wood and rope, the collection creates a boho, relaxed and welcoming ambience, ideal for transforming any outdoor space into a true extension of home.
The designs feature organic shapes and natural textures, reflecting the essence of a freer, more carefree lifestyle. The collection invites experimentation with colours and materials, highlighting earth tones and the perfect balance between rustic and elegant.
