Borja Conde

A designer for more than 10 years, he began his career in graphic and visual design, exploring from the beginning disciplines such as web design, video, 3D, even working with motion recognition systems. Naturally, he evolved towards digital product design as the use and standardisation of technology in society grew. 

For the last few years, he has not stopped working in the digital environment and has gradually specialised in data driven design, working for the e-commerce companies El Corte Inglés and Vodafone, where he has perfected his knowledge of user behaviour and experience. 

He is currently Lead Designer at Garaje de Ideas, playing the same role within Inditex's Tools team for the suppliers branch, which gives him the opportunity to explore and discover new user mindsets from all over the world. His main motivation is to learn, whether it is about design or any of his other passions, such as technology, musical experimentation or sports.